Your website is the foundation of your internet existence. It is the bridge that connects your great products and services to the online community that is your market and audience. In today’s world, it is almost impossible for a business to succeed without a firm web presence.
Even if you already have a website, reviewing these points may shine a light on that one thing you overlooked. Use this guide as your resource to make the process of creating your own website a whole lot easier.
Establish the aim of your website
It’s always important to ask crucial questions about why you’re building the website. Is the aim of your site to inform people that your business exists and encourage them to get in touch? Is it to sell your products online? Or how about to showcase your creative work? Having a clear focus will help you as well as your visitors.
Know your target market
Make sure you clarify this early on as it will affect your theme, design, content, usability, networking efforts and search engine optimization. In short, everything revolves around your target market.
Choose your domain name wisely
Pick something that’s short, easy to remember, and reflects the nature of your site. It’s not easy to change it at a later date, so now’s the time to get it right. Of course, if your site is for your business, then it only follows that your domain name to it.
Be informed about SEO
Search Engine Optimization is going to play a big part in attracting people to your website. As well as incorporating keywords or search terms that your audience is likely to be typing into Google, you need to provide the search engines with a succinct explanation of what those visitors will find when they get there. In the meantime, Google Adwords is a great tool for researching keywords in your subject area.
Set yourself a deadline
Web design can take more time if you don’t manage your time properly. Set yourself daily or weekly targets of having certain areas of your site done – this way you won’t get tired and frustrated doing too much at once. It is important you build a process that is efficient enough to bring results. If you can answer the first question of establishing the aim of your website, it will provide you with knowledge on what functions you want for the website.
Planning out your content on your website gives you an edge of optimizing the features of your website for your prospective clients. Important questions to ask are how do you want your customers to feel when they come to your website (i.e. User Experience). Another important question to ask is, how easy will it be for users to navigate your website (i.e. User Interface)
Designing a website is more than having a lot of functions, you always want your customers to come back and engage with your website. Planning how your site looks, along with the features will make you reach your target audience at a faster rate and in turn improve on your Sales or leads or any other form of Data you will want.
You still have a chance of getting your website up and running with our team at ducehost. We offer planning strategies that make your website a sales machine for your business. This includes us knowing who your ideal customers, what they like, who they are etc. Which all become data in building your website.
You’re also more than welcome to contact the design experts at Ducehost on Instagram to get a free, completely customized quote about making your site with high performance and Responsive!Don’t forget to follow us on Instagram at Ducehost.